Why the Fuji GW690III is the Perfect Medium Format Camera (for me)

Zeh Daruwalla

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After shooting 35mm for years, I decided that 2020 was gonna be the year I got a medium format camera. After lots of looking into some amazing cameras, I settled on the Fuji GW690III, and here’s why.

My initial idea was to go with a SLR medium format camera, for the sheer purpose of customization. With an SLR form, I would be able to have multiple lenses and perhaps even different viewfinders. However, I decided against this for one reason…portability. Though the GW690III is a rangefinder body, it is still rather massive; it’s definitely earned its nickname as the “Texas Leica”. Yet even though it is rather large and heavy, it is still rather light and portable in comparison with other medium format cameras. The portability of this camera really excels for two reasons:

  1. The camera itself isn’t made out of metal, rather a heavy duty plastic.
  2. There are no options to carry extra lenses or other accessories.

In any 35mm camera, the plastic construction would be a little bit of a problem for me. Solely for the reason that metal camera bodies tend to be a bit more durable. However, this camera already weighs in at 3.3 pounds, so I think my arms will thank me for the plastic construction in the long run.

The GW690III is equipped with Fujinon 90mm f3.5 lens which is fixed to the camera body. With my first rangefinder camera being a Canon Canonet, I’m already quite used to being stuck with just the one lens. In fact, I think the limitation of just having one lens and no other option helps boost my creativity. Plus, the quality of the Fujinon lens is spectacular.

The final and biggest reason this camera peaked my interest was the size of the 6×9 negative. With each negative being so large, the detail that the camera captures is truly incredible. Additionally, the 6×9 negative maintains the same aspect ratio as a 35mm negative, and yet is as large as I could get before I got into the mysterious world of large format film. Maybe in a couple years you’ll find a post from me raving about my new large format camera. Yet till then, theres still plenty for me to discover in the world of medium format

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